Do you consider yourself a "returner"?
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Yes:
30%
No, if I won't keep it forever, I won't buy it:
40%
No, returning things makes me uncomfortable:
31%
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When was the last time you sent back a meal in a restaurant?
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Today:
1%
This week:
1%
This month:
2%
This year:
12%
Not very recently:
63%
Never:
22%
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What kind of "returnee" are you?
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Strict policy: I nag my friends and family about borrowed items until they bring them back:
15%
Loose policy: I usually forget about items people borrow from me:
74%
No returns: I nip the problem in the bud and avoid letting people borrow things from me at all cost:
11%
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Are you more likely to shop at a place with a clearly stated, generous return policy?
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Which of the following choices best describes your own return ethic?
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If the item is in perfect condition, with tags attached, with the receipt, within a few days of purchase:
69%
If the item is in OK condition, with tags present but not attached, within a few months of purchase:
16%
If the item was only used/worn a few times, receipt is lost, but tags are present, and it has been within a year:
2%
If the item breaks at any time:
8%
It depends on the retailer. I've heard you can return a used tire to Nordstrom!:
6%
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When you return an item, which of the following do you most prefer to receive?
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A replacement:
21%
Something different:
1%
Store credit:
5%
Cash back:
14%
Credit to my debit or credit card:
58%
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Which of the following items would you absolutely never return? (Check all that apply)
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Clothing, new:
1%
Clothing, worn:
63%
Electronics:
1%
Food, nonperishable:
22%
Food, perishable:
44%
Makeup or personal care items:
49%
Jewelry:
5%
Intimates:
56%
Cars:
11%
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General Motors has recently implemented a new 60-day return policy. Does that make you more apt to buy a GM car?
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Yes:
3%
Yes, if I were looking for a new car:
29%
No:
68%
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Which of the following things would you most like to return?
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The Serra sculpture "Twain":
20%
The St. Louis Rams:
16%
The Gateway Arch:
1%
Swine flu:
40%
American Airlines:
23%
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Have you ever voted in a recall election?
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Yes:
19%
No:
52%
No, but I've wanted to:
29%
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Have you ever gotten buyer's remorse?
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Yes, often:
13%
Occasionally, but only after big/stupid purchases:
66%
No:
21%
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Do you generally accept apologies?
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Yes, with open arms:
70%
Yes, but sort of grudgingly:
24%
Not really:
5%
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